{"id":582,"date":"2010-09-19T22:04:38","date_gmt":"2010-09-19T20:04:38","guid":{"rendered":"http:\/\/ixdc.net\/blog\/?p=582"},"modified":"2010-09-19T22:04:38","modified_gmt":"2010-09-19T20:04:38","slug":"ux-strategy-simplified","status":"publish","type":"post","link":"https:\/\/ixdc.net\/blog\/2010\/09\/19\/ux-strategy-simplified\/","title":{"rendered":"UX Strategy Simplified"},"content":{"rendered":"<p>Today I had an interesting question, what is my UX Strategy?<\/p>\n<p>My answer was something about parallel work streams and synchronizing UX with development, sounds like a good idea at the moment ..<br \/>\nAfter doing my homework, I think I have more accurate answer to that ..<br \/>\nIn fact, it wasn&#8217;t quite correct trying to think of a strategy in a single statement, if there is no identified actions it would be more like a discipline then a strategy ..<\/p>\n<p><i>&#8220;A strategy is a set of coordinated, orchestrated, planned actions, or tactics, which will take you along a journey to reach a desired future state, over an established period of time. Design objectives are conditions or outcomes that a project must meet, often of tactical nature. User experience (UX) strategy shouldn\u2019t therefore be confused with design objectives.&#8221;<\/i> <a href=\"https:\/\/johnnyholland.org\/2010\/04\/16\/planning-your-ux-strategy\/\" target=\"_blank\"><span style=\"color:#EF6596;\">Renato Feij\u00f3 &#8211; Johnny Holland Magazine<\/span><\/a><\/p>\n<p>There&#8217;re many UX strategies, I had to read tons of words just to figure that out!<br \/>\nAfter all, I find the following more straightforward and compelling UX Strategy:<\/p>\n<ol>\n<li>User Stories: frame the problem space without identifying the solution.<\/li>\n<li>Key Scenarios: combining user stories to expose enough detail about the nature of the project.<\/li>\n<li>User Pathways: walkthrough process represented by post-its.<\/li>\n<li>Interactive Prototypes: visualizing pathways into paper prototypes and mock-ups.<\/li>\n<li>Wireframes: modeling user interfaces in preparation for the actual designs.<\/li>\n<\/ol>\n<p>For more Agile UX Strategy, <a href=\"https:\/\/www.thinkingandmaking.com\/view\/agile-ux-six\" target=\"_blank\"><span style=\"color:#EF6596;\">here<\/span><\/a> is an article by <a href=\"https:\/\/www.thinkingandmaking.com\/person\/4840-austingovella\" target=\"_blank\"><span style=\"color:#EF6596;\">Austin Govella<\/span><\/a><\/p>\n<p>References:<\/p>\n<blockquote><p>\n<a href=\"https:\/\/johnnyholland.org\/2009\/08\/13\/user-stories-a-strategic-design-tool\/\" target=\"_blank\"><span style=\"color:#EF6596;\">User Stories: a strategic design tool<\/span><\/a><br \/>\n<a href=\"https:\/\/johnnyholland.org\/2009\/11\/10\/a-ux-strategy-through-stories-scenarios-and-sketches\/\" target=\"_blank\"><span style=\"color:#EF6596;\">Emerging a User Experience Strategy<\/span><\/a>\n<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Today I had an interesting question, what is my UX Strategy? My answer was something about parallel work streams and synchronizing UX with development, sounds like a good idea at the moment .. After doing my homework, I think I have more accurate answer to that .. In fact, it wasn&#8217;t quite correct trying to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,47],"tags":[52,33,48],"class_list":["post-582","post","type-post","status-publish","format-standard","hentry","category-38","category-sep-2010","tag-ia","tag-Thought","tag-ux"],"_links":{"self":[{"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/posts\/582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/comments?post=582"}],"version-history":[{"count":0,"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/posts\/582\/revisions"}],"wp:attachment":[{"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/media?parent=582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/categories?post=582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ixdc.net\/blog\/wp-json\/wp\/v2\/tags?post=582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}